Creating a brand personality for your business, is inside work. It’s not about going behind the next trend and having your designer come up with a beautiful color palette and font choices and all about defining the underlaying layers of who you are, what your work is about and creating emotion aligned with how you want your ideal clients to feel.
In this video I explain you what the difference between your logo and your branding is. Your brand isn’t something static, but evolving, shaping and growing along you.
Acknowledge how far you already are in knowing yourself. You have a blank canvas in shaping and creating your business and brand however, feels right to you.
How do you want to show up and be seen?
Share your insights with me and send me a message or join us in the Aurum Membership. I am looking forward to connecting with you.
With Love,
Eos
Love your advice and thoughts on this topic. How wonderful for us to create soulful brands to inspire exactly who needs the gifts we are sharing!! Awesome job Eos
Thank you Jojo for your lovely words <3